Clients, stories and events


With six Mercedes-Benz drive events and two press confer­ences, multiple marketing projects for HARMAN and the ground-up launch of a racing program for TrueCar, 2012 offers many chal­lenging projects - and also its share of success - for OSK NY. OSK NY also now supports global food pack­aging giant Tetra Pak (alongside parent company Oliver Schrott Kommu­nika­tion) in the devel­op­ment of a compre­hen­sive commu­ni­ca­tions plat­form.


The agency starts the year off with a great outlook - and a great new view - with its new office on the 51st floor of the Chanin Building. 2011 is a busy one for OSK NY, with five drive events and two press confer­­ences for Mercedes-Benz.


In the spring, OSK opens their office in Beijing which is, after New York, its second office outside of Germany. Through this, OSK is the first network-inde­pen­dent German PR agency with offices in Asia and America. In the fall, the New York office sees more growth with the addi­tion of LAPP Group NA to its roster of clients. To lead the charge, Andre Pöhlker is announced as the new CEO of OSK NY.


OSK NY estab­lishes its rela­tion­ship with MBUSA by deliv­ering exhi­bi­tion plat­forms. After several successful imple­men­ta­tions, OSK NY is invited to partic­i­pate in an RFP for MBUSA’s busi­ness - and was awarded the contract.


OSK NY chooses the 15th floor of the Chanin Building as its office and is offi­cially estab­lished with five employees spear­heading client projects, such as the Siemens exider­dome Central and North America tour.


The “E-Class Expe­ri­ence Paris - Beijing” is honored with a number of awards, including the pan-Euro­pean “SABRE” PR award and the “Logis­tics Service Award” from the German Logis­tics Asso­ci­a­tion, marking the first time ever that this honor is awarded to a commu­ni­ca­tions agency. OSK moves forward with plans to open OSK NY.


With the Mercedes-Benz “E-Class Expe­ri­ence Paris - Beijing,” the agency conceives and imple­ments a spec­tac­ular long-distance drive across two conti­nents, nine coun­tries and six time zones, in order to demon­strate the features of the new gener­a­tion E-Class and the bene­fits of modern diesel tech­nology. 406 partic­i­pants from 36 coun­tries bring global media coverage, resulting in 70,000 media contacts world­wide.


As a follow-up project to the “exider” exhi­bi­tion train, the agency’s archi­tects develop the “exider­dome” for Siemens - a mobile, modular exhi­bi­tion pavilion covering around 2,000 sq. meters. In addi­tion, the move to an historic bank building directly next to Cologne’s Cathe­dral and Central Railway Station doesn’t only bring more room, but also a state-of-the-art working envi­ron­ment, thanks to a new spatial concept.


With fee income of EUR 8.6 million in 2003, Oliver Schrott Kommu­nika­tion enters the top 10 among German PR agen­cies and becomes the first agency ever to receive a “Top Job” Award as one of the best 100 medium-sized employers in Germany.


2002 is the year of Maybach. Over nine months, the agency cele­brates the renais­sance of the almost-forgotten luxury brand of the 1920s and 30s with a series of sensa­tional PR events. The core of the campaign, the world premiere in New York City, is consid­ered by media researchers to be the most successful vehicle launch of all time, based on global media coverage.

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